The Speed of Internet Marketing

Our website design team recently met with a new potential client that's looking to do there third redesign in the 14 months. That got me thinking that Internet marketing efforts change so fast today, that by the time your content is posted on your website, its almost outdated. It seems that product sections on a company website will only need to be updated every every few months. A benefit of a blog is that you can quickly get information out to your customers and keep your public message in sync and on th edge of your industry. Communication with your audience is kept fresh plus you have the ability to interact with your audience.

Fast communications and getting the word out to your customers is one of the findings from Backbone Media’s preliminary results to the Backbone Media corporate business blogging survey.