Stay on Top of the Latest SEO Trends

Question: What do you think is important for me, to know about helping a company successfully attract potential customers to their web site?

The most important thing to know is that there’s always more to know. This business is a moving target. What works now may not work or be relevant a year from now. You have to constantly stay on top of the latest trends. Don’t just listen to what everyone else is saying. Be an innovator, experiment and research into what works. Always keep in mind that it’s a search engines job to help people find what they are looking for. Help the search engine do their job.

The preceding blog is an answer to a series of interview questions about search engine marketing practices. Click here to start at the main table of contents page for this interview.