Backbone SEO Blog

A resource for marketing executives and professional search engine marketers looking to gain valuable insights into the trends and people driving the online marketing industry.

Monday, March 21, 2005

Pricing Search Engine Marketing and Optimization

Question: It’s 2005. What does it cost a company to hire an expert to improve a company’s presence on the Internet?
Our pricing and pricing for SEO services is based upon the size and complexity of the project. We provide a comprehensive program that goes beyond the basic search engine marketing 101 type services. Small to Medium sized static websites range between 15$ - 50k per year, larger dynamic sites are $40k and $120k per year. Another cost to consider in search engine marketing is the advertising pass through. Most SEM firms charge a standard 10-15% agency fee for advertising pass through and PPC ad management. We charge 5% because we're trying to minimize paid advertising spend with organic search engine optimization.


The preceding blog is an answer to a series of interview questions about search engine marketing practices. Click here to start at the main table of contents page for this interview.

1 Comments:

  • At 11/05/2005 06:19:00 AM , Blogger Ian Hash ( ) said...

    Hi

    I did like your blog postings and comments. I have one question.

    Can any 1 harm our rankings in google or any search engine ?

    Regards

    Imran Hashmi
    http://www.visionstudio.co.uk

     

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