The New Evolution in Search Engine Marketing Happening Right Now

I believe that there is a new evolution in search engine marketing happening right now and the companies that can mix it up right will stake a pretty valuable claim in the new territory called the future of marketing. I’m talking about highbred online presence that ties together the killer apps of the web into an entity that supports the fundamental business and marketing purpose. These are the companies that combine and leverage search engine marketing content strategies with things like email, forums, blog, and optimized online PR, web casts or audio casts. This kind of convergence is creating a critical mass of what I like to think of as online footprint. Who’s doing it? There are some pretty good examples inside the search engine marketing industry. I’ve highlighted a few of them in my blog post entitled My Favorite Search Engine Marketing Blogs and Forums and more in our recent post 5 Examples of How Blogs Can Be Used .